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Jeff Hasen

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Notes From A Mobilized Marketer - Why Giving Your Spouse A Certain Fitness Band Can Get You In Trouble

A fitness band "that publicly shames the slacking user", huh? Here's my advice - don't give the Pavlok to your spouse or significant other.

A New York ice cream shop sees 5% of sales via mobile payments. And growth isn’t dripping in.

A study finds that half of Verizon customers are paying more than $100 a month with 14% above $200.

The first Instagram photo, posted four years ago this month, was of a happy dog. Then the service got legs.

Meanwhile, the inspiration for Pinterest was a collection of bugs.

eBay says that it sells 12,000-15,000 autos per week via mobile.

8:06 AM is when the majority of log-ins to mobile banking occur, as people start their day with a check of account balances.

Sandwich shop Cosi spends 30-40% of its marketing dollars on mobile, primarily to “solve problems” including traffic beyond the lunch hour.

Hilton has formed a Suggests Team of front line and other employees empowered to interact with consumers in real time.

Some Hilton properties view customer feedback via mobile as “terrifying”, according to an executive who spoke at the CEO/CMO Summit.

Hilton spends 6% of its marketing dollars on mobile, well above the norm.

An ad says that you can get Gogo Internet for the price of a coffee. Lies now?

Engagement, not ‪mobile bookings, is supposedly most important to ‪Priceline. Of course, one should lead to the other.

AT&T’s emerging devices head says to expect ‘fully independent’ wearables this year. Likely, but the carriers will push bundles hard.

Theme park visitors are ditching maps for apps? What's a map?

Google has reportedly banned this question in interviews: explain a database in three sentences to your 8-yr-old nephew? I know marketers who can't handle this one.

Steve Jobs supposedly recruited a hardware designer with this -- "Everything you've done in your life is sh*t”. The guy went to work for Jobs at Apple.

Tagged with CEO/CMO Summit, wearable, mobile banking.

July 20, 2014 by Jeff Hasen.
  • July 20, 2014
  • Jeff Hasen
  • CEO/CMO Summit
  • wearable
  • mobile banking
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Jeff Hasen

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  • Jeff Hasen
    RT @jeffhasen: The post-COVID 19 digital & #mobile experiences consumers value most - my new post on gaps between services custome… https://t.co/GjVD6TRgmM
    Oct 5, 2020, 7:39 AM
  • Jeff Hasen
    The post-COVID 19 digital & #mobile experiences consumers value most - my new post on gaps between services custome… https://t.co/GjVD6TRgmM
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    RT @MattLockmon: My friend @206andrew is looking for a community specialist to work on his team and manage @tableau's community hub… https://t.co/10Evg95bhS
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  • Jeff Hasen
    RT @wearesinch: COVID-19 has changed the rules of mobile engagement - maybe forever. We just released our brand new report reveal… https://t.co/xSyg5PO600
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