We used to go to banks. Now, more and more, those institutions are coming to us. Or more specifically to our mobile devices.
imaginBank is the first mobile-only bank in Spain and the first in the world which is operated exclusively on cell phone and social network apps, according to the GSMA, which represents mobile operators worldwide. It also has an ATM search application for smartwatches and a service to check bank accounts, transactions and bills without having to leave Facebook.
69% of shoppers who use high-tech research products on a mobile device during a store visit vs. 54% of non-high-tech shoppers, comScore reported. Also, 76% of high-tech shoppers tracked delivery on a mobile device vs. 65% of non-high-tech shoppers.
Mobile spend is now 37% of all SEM spend (up 23% YoY), per Adobe.
In 2015, only 32% of email was opened on PCs, while 68% was opened on mobile devices, Movable Ink reported.
U.S. Hispanic and African-American voters are more likely than whites to get political news via mobile: Pew
A sanctioned Ted Cruz app enables the politician to capture individuals' location, contact list, email addresses, AP reported.
Mobile was 86% of Twitter's $641 million in Q4 ad revenue (up 48% YoY).
Mobile games reached $34.8 billion in 2015, captured 85% of all app revenues, according to App Annie.
2016 will be the first year where more than half of the US population uses Facebook, eMarketer predicted.
In an international ranking of LTE download speeds, the U.S. came in 55th place, OpenSignal said.
By 2020, more people will own a mobile phone than have electricity, Cisco said in a forecast.
While lack of lots of mobile in Super Bowl ads was a missed opportunity, it didn’t take the cake on a week when a $63 million lottery ticket went unclaimed.
I came across what was billed as a mobile strategy blog with the last post 856 days ago? Nothing has changed since then, huh?
