Email or Mobile Message? What Consumers Say They Want From Businesses

Consumers are 35x more likely to open mobile messages than emails per a Sinch study. Despite this, businesses have been slow to provide the type of high-value, real-time messaging that consumers prefer most. In my new podcast conversation with Peggy Anne Salz, we discuss how to speed things up in 2020. https://webmasterradio.fm/episode/how-to-meet-your-customers-unmet-needs-for-conversational-messaging