I received another cheeseburger offer via a mobile loyalty club. The problem is that I haven't had a burger in about 15 years and this quick-service restaurant should know that from previous purchases. That's not 1-to-1 marketing. It's 1-to-1 list. And it’s cause to seriously consider an opt-out.
Two men were arrested in a supposed bloody beer-bottle battle over whether Android is better than iPhone. No, they weren’t named Eric and Tim.
Smartphones can now detect earthquakes and give you time to run, per Fast Company. Researchers from the U.S. Geological Survey, Caltech, the University of Houston, and others, are establishing a crowdsourced GPS-based earthquake warning system that would send out a message when it detects an initial rumbling.
Amazon has shut down TestDrive, an Appstore feature that lets you try some apps before downloading. Only 16,000 apps participated and limited availability likely caused some to shy away.
For 2016, the question isn't whether presidential candidates will use mobile. Rather, it’s will they effectively personalize communications.
Nearly half of smartphone-toting travelers use map apps during vacation, per eMarketer. When's the last time you saw someone unfurl a paper map?
I told my wife of all the features of my coming Apple Watch. A Mickey Mouse face was the most compelling to her.
This week, I saw a headline that said mobile payments are retail's new frontier. Yup, same headline that I saw in 2013, 2014, and probably early than that.
Global mobile-ad spending on Android grew 539% in Q1, according to PapayaMobile.
U.S. adults spend 5.5 hours with video content each day, over an hour of which is digital – eMarketer.
15 million Americans say they'll buy an Apple Watch, a Reuters poll found.
CookBrite is an app that recommends meals based on ingredients in your kitchen. That’s personalization.
44% of consumers worry that apps are collecting personal info without consent – Forrester. 33% have cancelled a transaction due to privacy concerns.
